Xiaohongshu Marketing Mentorship for Business Growth
Are you ready to tap into the immense potential of Xiaohongshu (Little Red Book) and revolutionize your marketing strategy in China? Look no further than our comprehensive Xiaohongshu Marketing Mastery Program!
Summary
2-days Classroom & 5 sessions Mentorship
The Xiaohongshu Marketing Mastery program is meticulously designed to equip you with comprehensive knowledge and practical skills for utilizing Xiaohongshu as a powerful marketing platform. This program includes an intensive 2-day classroom training complemented by 5 personalized 1-to-1 mentorship sessions. You will master strategies for developing impactful content, optimizing posts for peak visibility, integrating advertising and e-commerce strategies, and collaborating effectively with influencers. Special emphasis is placed on cultural sensitivity, data-driven decision-making, and continuous improvement to ensure that you can successfully engage with Xiaohongshu's user base and achieve your marketing goals.
What you will learn:
Classroom Day 1
- Understand Xiaohongshu's platform, user base, and market position
- Identify key market trends and cultural insights relevant to Xiaohongshu
- Develop effective content strategies tailored for Xiaohongshu's audience
- Master Xiaohongshu's in-app editing tools for content creation
- Set up and manage a professional Xiaohongshu account
- Implement techniques to optimize posts for increased visibility and engagement
Classroom Day 2
- Comprehend Xiaohongshu's advertising options and e-commerce integration features
- Design effective influencer marketing strategies for Xiaohongshu
- Apply learned concepts through interactive group activities and discussions
- Utilize Xiaohongshu's analytics tools to measure and evaluate performance
- Address specific queries and challenges through Q&A sessions
- Develop a comprehensive Xiaohongshu marketing plan integrating all learned strategies
Mentorship Session 1
- Xiaohongshu business strategy development
- Target audience identification on Xiaohongshu
- Content strategy optimization for Xiaohongshu users
Mentorship Session 2
- Xiaohongshu content creation techniques
- Visibility enhancement strategies for Xiaohongshu posts
- Engagement boosting tactics using Xiaohongshu in-app tools
Mentorship Session 3
- Xiaohongshu ad campaign setup
- Targeted advertising strategies on Xiaohongshu
- Sales conversion optimization through Xiaohongshu ads
Mentorship Session 4
- Xiaohongshu influencer collaboration strategies
- Influencer partnership optimization for Xiaohongshu
- Xiaohongshu influencer campaign performance analysis
Mentorship Session 5
- Xiaohongshu analytics interpretation
- Data-driven marketing strategy refinement
- Xiaohongshu consumer behavior analysis
Who should attend
- Marketing professionals, executives, and managers.
- Business owners and entrepreneurs targeting the Chinese-speaking market.
- Digital marketers and content creators.
- E-commerce professionals seeking to expand their presence.
Course Details
Intake:
Mid Sept 2024 commence
Duration:
2-days Classroom, 5 sessions (4hrs) mentorship
Location:
Classroom: SIRS @ Lifelong Learning Institute, Level 8
Mentorship: TBC
Learning Outcomes
- Leverage insights from XHS user profiles and behavior that enhances marketing efforts through understanding the XHS platform, and its user and influencer base.
- Create engaging content that resonate with XHS’s users to increase visibility and engagement using XHS in-app tools.
- Formulate strategies that maximize audience outreach through effective partnership development with influencers.
- Evaluate the effectiveness of content through XHS analytics tools.
- Run ad campaigns that enhance brand building and sales conversion through effective reach of intended target audience
- Enhance XHS eCommerce marketing management through practical insights from hands-on set-up of XHS tools, functions, and features.
Course Fees
Up to 90% training subsidy for Singaporeans, PRs, and SMEs
Course Fees
Fees
Full Course Fee (Inclusive GST 9%)
$5,450
Singapore Citizen (70% funding) include GST
$1,635
Singapore Citizen 40yo & above (90% Funding) include GST
$635
Singapore Citizen sponsored by SMEs (90% Funding) include GST
$635
Singapore PR (70% Funding) include GST
$1,635
Singapore PR sponsored by SMEs (90% Funding) include GST
$635
Register your interest here
ABOUT US
Explore tailored solutions, including WhatsApp marketing, targeted digital advertising at private condominiums, and cutting-edge digital payment terminal services. Elevate your business with personalized mentorship, ensuring sustained growth in the competitive Singaporean market.
Copyright © 2023-2024 SME Marketing Solutions Pte. Ltd.